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Kobe投資的運動飲料成為UFC聯盟指定飲料   By Harrison Faigen


Kobe Bryant has always taken a hands-on approach to his business interests,
and he’s become even more active in the business world following his
retirement from the Los Angeles Lakers a season ago.

科比一直以實際行動為出發點，在NBA退役後，他更加活躍在商場。

這已經被證明了，特別是他的入股的美國第三大運動能量飲料「BodyArmor」，過去幾個月
科比已積極在很多媒體推銷他的飲料，同時也在全球巡迴推銷。

All the Body Armor talk paid off again Thursday, when Bryant and the UFC
announced that Body Armor would be the official sports drink of the fighting
organization。

而在這個禮拜四，所有的努力都已經得到了回報，當科比和UFC宣布Body Armour將成為
UFC終極格鬥冠軍賽的正式官方指定運動飲料。


Now that Bryant’s career is over and there is no basketball left to watch
him play, it will be fun to see how much ground he can make up on more
established sports drinks through deals like this one with the UFC.


現在科比的職業生涯已經結束了，沒有籃球可以讓他打了，可是能看他通過像UFC
這樣的交易來賣出更多的運動飲料，這也是一件樂事。




https://goo.gl/JKYCfo

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